26 COBB LIFE | APRIL 2019
Palmetto Cheese currently comes in three varieties, pictured
here: with bacon, with jalapenos and original.
Next page: Tea sandwiches and raffle baskets were a big hit
during the luncheon.
Brian was a little surprised but took her seriously,
so they developed a plan of how they could start
marketing the pimiento cheese – which was and still
is Sassy’s own recipe – to local grocers.
While the recipe came easy, the name to call the
cheese took a little more time.
“We were at an impasse and couldn’t figu e it
out,” Brian said. “One night, we had a party and we
had a bunch of our close friends there. Our nextdoor
neighbor came up to Sassy and I and said, ‘Hey, did
you guys bring some of that Palmetto cheese from the
Inn?’ And we said, ‘You mean pimiento cheese?’ Then
we were like, wait a minute, Palmetto is Palmetto
state, South Carolina, Palmetto Cheese is a slip of the
tongue because people mispronounce it sometimes,
so, I think I left he party. Right away, I got on my
computer to see if it was trademarked. It wasn’t. so I
immediately filed for the trademark and that took
about a year. But low and behold, Palmetto Cheese
was born.”
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