Jeanette Culling opened the
Pineapple Porch Boutique in East
Cobb as the anti e-commerce store.
If you needed a gift, you could
go to the store, hold it and know
what you were getting. The same
goes for that last item you are looking for to
finish off a room — the classic-styled item that
would be perfect for years. The Pineapple
Porch aims to have the right accessories to
freshen up any room.
So when the COVID-19 pandemic shut
down the store in spring 2020, less than a
year after it opened in May 2019, Culling was
somewhat at a loss. Until she began posting
items from the store on her social media
account and she figured out what she had
really built.
Her store at 1255 Johnson Ferry Road
had become important to her customers. The
shop, placed in a strip mall in what used to be
a tanning salon that had 18 different 8-by-10
rooms, had transformed into the look and feel
of a home thanks to the vision of Marietta
designer Cassandra Buckalew. It had become
like home for so many of Culling’s customers.
Clients would reach out on social media
and then call Culling using FaceTime to pick
out items that they couldn’t go to the store
and pick out themselves. And each day,
Culling would then make deliveries to
customers or the recipients of their gifts. It
wasn’t e-commerce because it still had the
personal touch that is so important to
Pineapple Porch.
APRIL 2022 | COBB LIFE 11