Massage Therapist, Best Nail Salon, Best and Third-Best
Nail Tech, Best Spa, Best Tanning Salon and Third-Best
Hair Removal Services.
Crowell said that part of that wide-ranging success is
the way the salon specializes with its 85 employees and
nearly 50,000 clients who have visited Three-13 in the
past three years. Hair cutting, extensions and color occur
in separate departments and clients can choose what
level of stylist and price range that they are looking for.
The salon accepts walk-ins but also takes
appointments by everything from phone calls to email to
text messages and are open from 8 a.m. to 9 p.m. six days
a week and then are open from noon to 7 p.m. on
Sundays.
While other small businesses have struggled to find
employees during the pandemic, Three-13 continues to
be full-staed because of its apprenticeship program and
loyal employees, with 20 employees who have worked at
44 COBB LIFE |MARCH 2022
Three-13 for more than 20 years each. Instead
of paying the $25,000 to $30,000 for
cosmetology school, Three-13 trains its
apprentices in the same program that a
student would go through while also making
$11 per hour before tips.
The salon brings in top teachers from
across the country and gives one-on-one
training along with hands-on experience.
“Because they get that hands-on
experience here and they have their hands in
hair and doing services more often than
someone who goes to cosmetology school,
they’re really learning the theory further,”
Herrera said, noting that their apprentices
pass the state board tests 95% of the time,
higher than most cosmetology schools. So
many of the students are successful in the
program, between 1,100 and 1,300 have
completed it since the salon opened, that
many are able to move on to success at other
area salons as well.
During its successful 2021, Three-13 also
got a makeover, installing a new porcelain
floor that Lacey said “looks like marble.” They
added everything from wall murals from a
local artist to new equipment and cabinetry
as they worked their way around the salon
without needing to close during renovations.
Now, patrons can head to Three-13 and
get any number of specialized services, from
all types of extensions (which they specialized
in since 1984) to facials, massages and any
type of hair treatment that you can imagine.
“Girls had their hair done for prom and wedding hair
and now their daughters come in and get their hair done
for prom and wedding hair,” Herrera said, noting her
appreciation for their loyal clientele in Marietta. “We
really service a wide range of clientele. We are very
fashion forward and play dance music in the salon and
our clientele is everywhere in between.”
They also specialize in products. Loreal Professional has
named Three-13 one of its top 10 salons in North
America for five straight years.
“We will match any price that anybody has for any
products,” said partner Marian E. Crowell, who has been
at Three-13 for 46 years. “And we already sell it
inexpensive. We get discounts and pass that on rather
than keeping the money ourselves so that we can pass it
on to our clients and they can use the best and let us
show them how to use it.”